1-on1 Workshops for Small Business Owners

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Customize your own class in response to what your business or project needs. This workshop is an opportunity to refine systems and your approach to marketing, promotions and managing your business brand among the chaos of operations.

Learn every day skills that save time and strife, and create realistic plans for tasks you cannot manage on your own. Ask questions about tasks that frustrate you or that you find difficult to complete. Discuss your brand or project and receive consultation and informative instruction from a skilled graphic designer and marketing professional.

$199 for home or office visits; including a picnic lunch! Please contact directly for group rates or more advanced workshops.

1. Logos & Branding
> Your logo and branding; discussion and guidance
> Stationery & formal documents in your business
> Merchandise & Print promotion: What to invest in?
> Integration: where is your brand present online and offline

2. Your business & digital imaging
> Overview of common file types; their purposes; how they are used
> What is resolution: web and print
> Useful tools and techniques in Adobe Acrobat PDF
> Photoshop toolbox & most used features relevant to marketing
> Introduction to free online resources: fonts, free vectors, etc

3. Business Photography & Marketing
> Photography in your business
> Promotional photography tips and guidelines
> Editing and storing photos quickly and efficiently
> Photo actions and adjustments in Photoshop
> Using social media platforms and photos to your advantage

4. Marketing and Social Media
> The relationship between your brand and promotional content
> How to tap into Facebook and Twitter advertising
> What is e-marketing/newletters and is it right for your business
> Marketing habits that save you time
 
5. Website Management
> What is your current relationship with your business website
> Refine your online presence
> Learn habits to efficiently keep up with new online content
> Troubleshooting: challenges with using website

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https://capebreton.lokol.me/1-on1-workshops-for-small-business-owners
Informative one-on-one sessions for small business owners who are managing branding and marketing/promotions on their own.
Demographic Adults (19+) Demographic Female Demographic Male Demographic Special Needs Demographic Students Directory Education, Training, Schools Education, Training Events Courses, Presentations, Seminars, Workshops

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